The store is the easy half. We build the system behind it.
Catalogue, checkout, payments and tax stay on Shopify. Our Shopify development services cover the rest: pricing logic, ERP, supplier feeds, calculators, trade-ins, automation and analytics.
Shopify is excellent at what every shop needs and deliberately opinionated about everything else. The middle column is where projects get stuck.
| Shopify does this well | Its model runs out when | What we build |
|---|---|---|
| Catalogue, variants, collections | The catalogue is assembled from several supplier feeds in different formats | A feed pipeline and a search layer that treats many sources as one catalogue |
| One price, or a price list per market | Price is calculated per customer, per contract, per condition, or from live market data | A pricing service, rules in one place, running in the browser and again on the server |
| Checkout and payments | Money moves outward too: payouts, split payments, held balances, bank details to validate | Payout logic, validation, and reconciliation your finance team can audit |
| Products you add to a cart | The customer is configuring, quoting or trading something in before a cart exists | Calculators, configurators and valuation flows, recalculated server side on order |
| Orders and fulfilment | The truth about stock, credit and status lives in an ERP that is not going anywhere | An integration with one named owner per field and a stated refresh model |
| Apps for common needs | The requirement is specific to your business, and every app that half fits adds a conflict | A service we build and you own. No per seat licence, no roadmap you do not control |
| Marketing email apps | The messages are operational: a shipping label, a payout, a demand signal for the buying team | Workflow automation your team changes without a developer |
| A storefront in one shape | Ten market and language storefronts, each with its own tax, legal and delivery rules | An architecture where a market is configuration, not a copy of the site |
None of this is a criticism of Shopify. Keeping catalogue, checkout, payments and tax on a platform that does them properly is what makes the rest affordable.
Most agencies in this market build the store, migrate you onto the platform, and stop at that boundary. We work on both sides of it, which is unusual because a storefront team and a back end services team are staffed differently.
Five layers. Most projects need three, and the storefront is rarely the expensive one.
A custom theme, or a headless storefront on Hydrogen when a theme genuinely cannot hold the experience.
Rules that cannot be bypassed, because they run inside Shopify's checkout rather than in cart JavaScript.
In practice. On Remobile an IBAN is checked against the international checksum standard and restricted to EU accounts before a payout is ever queued.
Shopify development services for integrations start here: ERP as the source of truth for stock, price, credit and status, with the refresh model written down before we build.
Quote calculators, product configurators, valuation flows. The rules live in one place with no interface attached.
Triggered emails and operational messages through a workflow engine your team can change without us.
Stay in the theme until something you need is impossible in it. Go headless when the shopping experience is the product.
Going headless without a reason is how stores end up slower and harder to edit than the theme they replaced. We will tell you when the theme is enough.
Storefronts and commerce systems behind this page.
Supplements e-commerce store with autoship, role-based pricing, and referral shops.
WooCommerce store optimization with UX upgrades and analytics-driven sales growth.
Healthcare e-commerce platform with test-kit results and personalized supplements.
Three ways to engage for Shopify development services, and each starts with a paid audit instead of a proposal written from guesses.
A defined piece of work with a price and a date agreed before it starts. Right for a theme build, one integration, a migration or a calculator.
Named engineers at a fixed monthly capacity working through your roadmap. Right when the store is a product rather than a project, which is how our longest engagements have run.
A smaller monthly capacity for changes, fixes and seasonal work, with the same engineers who built it.
The audit answers those six for your business and ends with a fixed scope and a fixed price for the build. If the honest answer is that you need a theme and two apps, we will say so, and finding that out costs you a fortnight rather than a quarter.
What is limiting the store, what to fix in what order, a fixed price for the build
Storefront, logic and integrations, in a sequence you agreed
Redirects, canonical addresses, market and language signals, tracking, and a way back
Fixed monthly capacity, named engineers
Shopify development services include the storefront and the system around it: pricing and checkout logic, ERP and warehouse integration, supplier feeds and price tracking, calculators and trade-in flows, triggered emails and workflow automation, analytics, GDPR work, campaign landing pages, and search visibility built in during development.
Most build the store, migrate you onto the platform, and stop where Shopify's functionality stops. We build the parts that sit outside it, in our own stack, and connect them. You own what we build, there is no per seat licence on it, and it is not waiting on somebody else's roadmap.
No. Storefronts, commerce logic and integrations. If you need a public app on the Shopify App Store we are the wrong agency and will say so on the first call.
Only if something you need is impossible in a theme: a trade-in or configurator flow, trading rules that differ by country, or a speed requirement a theme cannot meet. Otherwise a well built custom theme is cheaper and easier for your team to edit.
It depends almost entirely on how much of your business sits outside Shopify, so any number published without seeing your setup would be wrong in one direction or the other. A theme build, an integration and a full commerce system are three different orders of magnitude. The audit takes one to three weeks, has a fixed price, and ends with a fixed scope and a fixed price for the build.
Yes. We name one owner per field, price, stock, customer, order, invoice, and write down how each propagates before building. That decision determines whether anyone still trusts the integration a year later.
Yes, and we have. The rules live in one place with no interface attached, so the same logic runs in the browser and again on the server, and anything that costs money is recalculated when the order is created.
Not if the launch is engineered. Redirects for every legacy URL including filtered and query string variants, canonical addresses, preserved metadata, correct market and language signals, and checks afterwards. On our last build, 1,048 legacy addresses were mapped and answered at the edge.
One to three weeks, a fixed price, and a document that says what is limiting the store, what to do in what order and what each step costs. Useful whether or not you hire us.
CLIENT REVIEWS
“Attract Group's efforts resulted in a bug-free app that beta users could easily navigate. The team provided frequent updates on their progress and was highly accommodating throughout the engagement. Attract Group was organized and responsive.”
“Attract Group provides outstaffing services for a fintech company. They take the time to better understand our requirements and provide the best options. Attract Group delivers on time, and their communication is quick.”
“Attract Group has deployed top-notch professionals who manage the project efficiently and ensure timely delivery of outputs. They also impress us with their transparency in their technical skills and business consulting values.”
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One to three weeks, a fixed price, and a document that says what is limiting the store, what to do in what order and what each step costs. Useful whether or not you hire us.
